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Let us help you save time and chronic headaches with our tips, tricks, and case studies (keep scrolling!). And if you’re ready to dig in, visit one of the buttons below.
Work/Life Balance Tips For Small Business Owners
As an entrepreneur, I am completely guilty of having an unhealthy work/life balance from time to time. If you’re a small business owner like me, you understand how this happens: deadlines are looming, your inbox is overflowing, and there aren’t enough hours in the day to complete your to-do list. Working longer than usual isn’t inherently bad, but doing so on a daily basis isn’t sustainable (or healthy, for that matter).
How To Be A Confident Business Owner
Let me be completely transparent here: while I’m extremely confident in how my business runs and the work my team and I do for our clients, I’m not always confident in myself. Is anyone, honestly? I don’t think I’m alone when I say I occasionally struggle with self-doubt and imposter syndrome as an entrepreneur.
5 Website Must-Haves For Small Businesses
Not only do you need a website, you need one that incorporates strategy and makes a great first impression. While a lot goes into web design and strategy, I summed up five major things you should include on your site as a small business owner.
Five Social Media Terms You Should Know
I’ll be the first to say it: social media is something we love to hate and hate to love, and it is entirely necessary as a tactic in your Marketing strategy. Although it can be intimidating and overwhelming at times, I’m here to help! Let’s simplify social media and create strategies to work for your business.
Social Media FAQs
I know social media can be confusing, intimidating, and flat-out frustrating, which is why I’m writing this in the first place! Having a digital presence is necessary for the long-term growth of your business, especially in 2022. I promise it’s not as scary as it sounds. I rounded up a few questions I get asked over and over again to help you get started.
How to Prepare for Vacation as a Small Business Owner
Running a business is not for the fainthearted, and it truly can feel like the job that never ends. However, time off is crucial for avoiding burnout, rejuvenating yourself mentally and physically, and increasing your productivity in the long run. It’s easy to be consumed by the daily demands of your workload. Time-off allows us to take a step back and focus on something that doesn’t require 100% of ourselves.
5 Questions to Ask Your Marketing People
Finding the right marketing agency for you can feel a lot like a job interview— and it’s important you understand the role you’re hiring the agency to do. It’s necessary to ask questions to understand better what you’re signing up for, you have a better client/agency relationship, and so you aren’t wasting your precious Marketing dollars. As a Marketing person (not quite my official title but you get the idea), I came up with five questions you should ask an agency or contractor before hiring them.
How To Market Your Job Openings
How To Market Your Job Openings… start by capitalizing on the traffic already on your website and be sure to list your job openings on a Career page. If you need to fill the position ASAP, make sure the page is easy to find and regularly send your site visitors in that direction.
How To Grow Your Team as a Small Business Owner
Hiring people who fit your business is no easy feat, and it can be intimidating at times. A key focus of mine in 2021 was building and growing my team, and my business has benefited big time with these talented individuals on the team. If you aren’t sure where to begin, here are a few steps to help you go and grow!
Marketing Mistakes
Marketing mistakes to avoid like the plague (or pandemic, to make this more relatable). Here are three MORE things you should never do when it comes to Marketing your business.