What My Clients Struggle With The Most

What My Clients Struggle With The Most

Today, Marketing is the overarching umbrella from which we get the four P’s: Product, Place, Price, and Promotion. When you follow the ‘yellow brick road’ down from Promotion— this is where we get Advertising and Public Relations. These two subjects are what a majority of my clients recognize as ‘marketing.’ However, they are just a small piece of the pie.

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Collaboration Etiquette 101

Collaboration Etiquette 101

have a network of well-vetted creative business owners I work with when a client’s needs require it. These individuals own businesses complimentary to TAC(t), making the relationship mutually beneficial. They get the work, I get the talent, and the client gets a high quality service and/or product.

Working with these creative partners, I’ve learned a thing or two about collaboration.

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