How to Charge More Money
Money can be an awkward conversation, but when you’re confident in the value you’re providing to your customers or clients, the conversation goes a lot smoother.
Time Off As A Business Owner
Taking time off can actually benefit your business. I’ll say it louder for the workaholics in the back: taking time off is beneficial and healthy for you personally AND professionally.
Think Your Business is “Too Boring” for Social Media? (Part II)
To help you overcome a creative writer’s block, we’ve put together another round of social media ideas to get you started. Time to create some real magic!
Do you *really* need a website?
In the world we’re in, having a well-developed, thoughtful online presence is crucial when it comes to credibility, customer experience, and the opportunity to reach new audiences.
SEO vs. SEM
SEO and SEM are vital for any business. But what are they and how are they different? Let’s break them down and share with you how you can start using this acronyms TODAY.
Business Blogging: Is it worth it?
Let’s address a common misconception about blogging: blogging boomed back in 2009 and has become more or less obsolete with the rise of social media. Has blogging taken a backseat to its younger and cooler cousins named Facebook and Instagram? Sure it has, but that doesn’t mean blogging can’t be a useful FREE tool for your business.
Content Dev. or Paid Ads: Where to put the Dollars
Where to spend your business’ Marketing dollars can cause some serious analysis paralysis. #ProTip: Marketing isn’t complicated. Here’s how to spend your marketing dollars in a way that will guarantee ROI.
Being ‘authentic’ IS NOT a marketing strategy
When did ‘being authentic’ become something more than a character trait, and turn into something some industries sell like a product?
Power (Half) Hour
We’re always seeing articles about the 30-minute workout, the 30-minute dinner, or the 30-minute life hack that will… So on and so forth.
Why not spend that half hour doing something for your business/organization that will actually leave you with a clear picture of where to move next?
Do we need a strategy, or do we need to just ‘ship it’?
I coach my clients on the importance of strategy; the importance of being intentional when creating content to encourage client/customer engagement. I also coach my clients through the ‘yuck’ of “what will we do if this doesn’t work out as planned.”