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Do we need a strategy, or do we need to just ‘ship it’?

Do we need a strategy, or do we need to just ‘ship it’?

I coach my clients on the importance of strategy; the importance of being intentional when creating content to encourage client/customer engagement. I also coach my clients through the ‘yuck’ of “what will we do if this doesn’t work out as planned.”

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The Best Free Marketing Tool Ever

The Best Free Marketing Tool Ever

Any cracks in your brand experience or customer service can destroy your business. This tool for marketing your small business is critical for success, especially during a global pandemic.

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What My Clients Struggle With The Most

What My Clients Struggle With The Most

Today, Marketing is the overarching umbrella from which we get the four P’s: Product, Place, Price, and Promotion. When you follow the ‘yellow brick road’ down from Promotion— this is where we get Advertising and Public Relations. These two subjects are what a majority of my clients recognize as ‘marketing.’ However, they are just a small piece of the pie.

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What is TAC(T)?
Chelsie Wyse Chelsie Wyse

What is TAC(T)?

If you’ve ever been to a party, a networking event, a family gathering, etc… You’ve been asked this question. And while it’s hard to imagine a world where these types of events happened with regularity, I still find myself getting asked this question. But this year has changed my answer.

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Collaboration Etiquette 101

Collaboration Etiquette 101

have a network of well-vetted creative business owners I work with when a client’s needs require it. These individuals own businesses complimentary to TAC(t), making the relationship mutually beneficial. They get the work, I get the talent, and the client gets a high quality service and/or product.

Working with these creative partners, I’ve learned a thing or two about collaboration.

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The one thing you can do right now to boost your following.

The one thing you can do right now to boost your following.

Bored with your engagement numbers? Unimpressed with your website traffic? How to help increase your following WITHOUT rebranding your business or organization.

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